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Business Development Coordinator

Date: June,2015
Reports to (Job Title): Manager, Business Development
Jobs Reporting (Job Titles): None
Department: Co-operative Education & Career Action


Main Campus


35 hr/wk

Primary Purpose

The Business Development Coordinator is responsible for handling a large volume of high-value incoming leads by engaging the potential employer in dialogue to evaluate the opportunity for CECA, passing the lead to the appropriate internal stakeholder, and tracking/measuring the results.  The Business Development Coordinator is essential to the success of the Business Development team by ensuring leads are dealt with effectively, processes are continuously evaluated and executed properly, and results are measured and reported regularly.

Key Accountabilities:

1.  Pre-qualify employer leads while serving as first point of contact for new employer inquiries via face-to-face, phone, email or web interactions.  Re-direct pre-qualified leads appropriately.


2.  Support business development processes with a focus on continuous improvement, ensuring all activities are planned, measured and reported.


3.  Collaboratively develop and execute an annual lead nurturing plan designed to deliver optimal prospective employer experience to groups of leads to help move the lead closer to hiring a student. 



4.  Support Business Development prospecting activities including, but not limited to:


5. Supervise staff (co-op student) and ensure the delivery of results in support of CECA mission, vision and guiding principles.a


a. Provide information and context needed for the co-op to be effective.


b.  Hire the best people available from the co-op applicant pool.


c.  Set goals and expectations, helping co-ops create clear paths to succes


d.  Develop effective work team dynamics.


e,  Hold co-ops accountable for performance including consistent application of CECA business processes


f.  Evaluate performance through both formal (performance appraisal) and informal methods such as regular feedback, coaching and one-to-ones

Position Requirements


University undergraduate, College degree, or equivalent combination of education and experience.




MS Word Excel PowerPoint Other


Manage large amounts of data and present data in various meaningful ways


Able to create impactful presentations                                                                                                                                                                         
Proficiency with CECA core employment systems such as Jobmine/Waterloo Works, SharePoint,

Nature and Scope

Interpersonal Skills:

A strong, open communicator with exceptional verbal and written communication skills, the Business Development Coordinator easily engages prospects in dialogue.  The Business Development Coordinator brings a strong team work ethic and collaborative approach to their work.  The Business Development Coordinator must be able to easily communicate with both internal and external stakeholders and adhere to pre-defined service standards. 




Internal and external Contacts



The Business Development Coordinator exchanges information with multiple areas of CECA, presenting and discussing issues and collaboratively arriving at solutions.  The Business Development Coordinator interacts with faculty and staff from the University of Waterloo when they refer a lead to us by obtaining, clarifying and discussing information.



The Business Development Coordinator interacts with potential new employers and with current employers by clarifying information from key external stakeholders, assessing the value of the information and determining who in CECA should follow up for further action.

Level of Responsibility:

This position supervises co-op students and therefore has to participate in the hiring and evaluation process three times per year, provide training, assign tasks and ensure a successful learning experience for the student.  The Business Development Coordinator requires minimal supervision and is required to independently manage their accountabilities on a day-to-day basis. The Business Development Coordinator has a commitment to continuous improvement and focuses on producing tangible results through rigorous measurement and monitoring.  This role takes a disciplined approach to planning and project execution with exceptional attention to accuracy and detail.

Decision-Making Authority:

The Business Development Coordinator makes decisions related to the potential business opportunity and qualification level of incoming leads.  The Business Development Coordinator decides on the nature and timing of lead nurturing activities as specified in their plan.  The Business Development Coordinator makes independent judgment in areas of time management, task prioritization and decision-making.

Physical and Sensory Demands:

This role requires exertion of physical or sensory effort resulting in moderate fatigue, strain or risk of injury.  Frequent distractions are common.  Strong attention to detail is required.

Working Environment:

This role involves minimal psychological risk resulting from unavoidable exposure to hazardous, disagreeable or uncomfortable environmental conditions.  This role involves occasional travel for marketing and job development events, occasional unusual hours or schedules due to event-driven deadlines, lack of control over work pace due to externally-driven deadlines, occasional irregular and/or high volumes and multiple and/or tight deadlines beyond one's control due to business development project deadlines, and constant interruptions due to phone and email.  The rest of the Business Development team members work remotely from off-campus offices.  This requires the Business Development Coordinator to often work in isolation from direct team members and, therefore, needs to independently sense when they need to seek out other team members via phone, webcam or in person.